Is Baozun’s risky leap into brand management starting to pay off?
The provider of e-commerce services says it is turning the corner in its ‘journey of transformation’ Key Takeaways: Baozun’s revenues rose 5% last year following its acquisition of Gap China,…
Baozun overhauls Gap stores, goes global with new Hunter deal
The e-commerce company and Authentic Brands Group will form a joint venture to sell Hunter- branded products, best known for their Wellington boots, in Greater China and Southeast Asia Key…
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